Steep declines for men’s Elite Eight
The same scheduling shift that lifted ratings for the NCAA Tournament Sweet Sixteen sank the Elite Eight. Pushed to the workweek as part of this year’s revised NCAA Tournament schedule, all four men’s...
View ArticleNews: MLB ASG, Vitale, NFL deal, NCAA studio
Major League Baseball is moving its All-Star Game from Atlanta; ESPN has added another year onto Dick Vitale’s contract; Disney has an extra year on its NFL deal before the league can opt out; the CBS...
View ArticleGonzaga-UCLA thriller hits post-hiatus high despite drop
Ratings and viewership dropped for the men’s Final Four, but Gonzaga-UCLA held up far better than Baylor-Houston. Saturday’s Gonzaga-UCLA men’s NCAA Tournament national semifinal averaged a 7.6 rating...
View ArticleNearly 17 million watch Baylor bully Bulldogs
The least-watched National Championship ever on CBS was a ratings hit by the standards of the last 13 months. Monday’s Baylor-Gonzaga men’s NCAA Tournament National Championship averaged a 9.4 rating...
View Article